The Founding 400: Official Rules

The Founding 400: official rules. Last updated October 2, 2026.

  1. Founding numbers 001–400 are issued in the order emails are verified. No. 000 belongs to the founder.
  2. One number per person. Numbers are personal, not transferable, never reissued and never re-ordered by referrals.
  3. Open to US residents aged 18 or over. A valid US ZIP code is required. One email per person; disposable emails are rejected.
  4. A number costs nothing and is not an order. Members are never charged unless they choose to pre-order.
  5. When No. 400 is issued, the founding roster closes permanently. Later sign-ups join the regular list.
  6. Referrals count when the referred person joins through the member's link with a verified email and a US ZIP code. Self-referrals, duplicate households used to farm rewards and automated sign-ups are void. We may verify by email.
  7. Referral rewards: 1 verified referral opens pre-order access 24 hours earlier; 3 add a Club Cap and 7 add a Ball Pressurizer to the member's Match Kit pre-order, shipped with it. Rewards are not cash, not transferable and require a Match Kit pre-order.
  8. “Most referrals” prize: one Match Kit from the first shipment for the member with the highest verified referral count at 11:59 pm PT on October 25, 2026, with a minimum of 10. Ties go to whoever reached the count first. No purchase is necessary to win this prize. Approximate retail value: $199.
  9. Members can leave any time by unsubscribing. Leaving retires the number; it is not reissued.
  10. Products are shown as design renders and are estimated to ship January–February 2027. Pre-orders can be cancelled for a full refund until they ship.
  11. Sponsor: Dejada Club. Questions: hello@dejada.co. Void where prohibited.